Cookies Policy
1) What are cookies?
Cookies are small text files stored on your device by your browser when you visit a website. Cookies help websites function, remember preferences, understand how the site is used, and (if you choose) support advertising and measurement.
Cookies may be session cookies (deleted when you close your browser) or persistent cookies (stored for longer and deleted after their expiry period or when you delete them).
2) Why we use cookies
We use cookies and similar technologies for the following purposes:
- Strictly necessary (technical) cookies: required for the Site to function (e.g., security, load balancing, session management, fraud prevention, saving your cookie preferences).
- Functional cookies: remember your choices (e.g., language, region) and improve usability.
- Analytics cookies: help us understand traffic and how users interact with the Site so we can improve it.
- Advertising and measurement cookies: help measure advertising performance, limit how often you see an ad (frequency capping), and—if you consent—show ads that may be more relevant to you.
In the EU/EEA, we do not set non-essential cookies (analytics, functional, advertising) unless you consent through our cookie banner/preferences.
3) What information cookies collect
Cookies may collect identifiers and usage information such as:
- device and browser information,
- pages viewed and actions taken,
- approximate location (city/country level),
- marketing/advertising identifiers (if enabled).
We do not store information like your name directly inside cookies. However, some cookie identifiers can be treated as personal data under applicable data protection laws.
4) Third-party cookies
Some cookies are set by third parties whose services are integrated into the Site (e.g., analytics providers, advertising partners). These third parties may process data under their own privacy policies.
If we use an industry consent framework such as the IAB Europe Transparency & Consent Framework (TCF), we will present relevant purposes and vendor information in our consent banner/preferences.
5) Retargeting / interest-based advertising
If you consent to advertising cookies, we and our partners may use cookies to show you Trippbo ads on other websites/apps based on your interaction with our Site (e.g., hotels viewed). You can withdraw your consent at any time (see Section 6).
6) Managing your cookie choices
You can manage your cookie preferences at any time by:
- using our cookie banner or cookie settings link on the Site (to accept/reject categories), and/or
- adjusting your browser settings to delete or block cookies (note: blocking strictly necessary cookies may affect Site functionality).
Withdrawing consent does not affect the lawfulness of processing based on consent before it was withdrawn.
7) Google Analytics
If we use Google Analytics, we use Google Analytics 4 (GA4) to measure website usage and improve performance.
(If applicable) We configure GA4 to reduce data where possible (e.g., IP masking/controls) and use it only where you consent to analytics cookies. Data may be processed on servers outside your country; see our Privacy Policy for details on international transfers and safeguards.
8) Updates
We may update this Cookies Policy from time to time. Changes take effect when posted on the Site.
